Building a WordPress website is costly especially if you don’t have any idea about building it.
To build a Wordpress website, you need to invest in a Domain name, hosting, good Premium themes, and plugins, and in addition to that if you don’t know how to set up Wordpress then you have to pay a developer to build a website for you.
So, before launching a new site, you need a detailed analysis of the cost involved in it and what are the basics you need to know to save some money in the process.
So to solve this problem from start to end, I have come up with this article on How much does it cost to build a WordPress website in India?
So, let’s start with the basics and in the end, I will share a complete cost analysis or you can jump straight into that using the table of content below this.
Let’s dive right in.
What is a WordPress website?
WordPress is a very popular CMS (Content Management System) platform on which millions of people around the globe build their websites.
And the website is built using WordPress CMS known as WordPress website.
It has been found that more than 1.1 million WordPress domains are registered every 6 months (source) which signifies how popular this CMS is among webmasters.
Why you should build a WordPress website?
There are many reasons why you should build a WordPress website in 2021.
The primary reason being is that it is super beginner-friendly and you don’t need any coding skills.
So, even if you have zero ideas of how websites are made you can still make a groundbreaking website with WordPress
Here are some more benefits of making a website with WordPress:
1. Easy speed optimization
You might know that it is super important to make your website fast.
As the core web vitals is now an official ranking factor and also influences other user experience metrics like:
- Bounce rate
- Time on site etc.
And if you are using WordPress to make your website then it is super easy to make it fast.
You can use plugins like WP rocket or swift performance lite which can make your website super fast in a matter of clicks.
2. SEO-friendly website with no coding
This is another reason why marketers love WordPress to make their websites.
You can easily make SEO-friendly websites with WordPress without writing a single line of code.
This helps people who don’t have any coding skills to make their own beautiful websites.
3. A wide range of beautiful themes
Creating a beautiful SEO-friendly theme with the help of coding takes time and energy.
However, if you don’t want to be in that hassle then you can use WordPress to make your website.
In the WordPress directory itself, there are 5000 themes present that have all the features like SEO friendliness, speed, navigation, and more.
You just have to add any of the WordPress themes on your website, do some customization, and you are done. Here I recommend You to Go with the Kadence theme.
4. Clean cut code
WordPress code is super clean which is why search engine ranks it higher on Google.
And that is the reason why so many bloggers use this CMS to make their websites.
5. Add almost anything on WordPress
With WordPress, you can easily add almost anything to your website at any place.
You can add social sharing buttons, animation, hover boxes, and a lot more to your website easily.
For that, you just have to install some plugins to your website which will do that purpose for you.
Without a single line of code!
6. Scale your website as your business grow
Over time websites grow and it becomes difficult to handle a lot of blogs and pages in it if you are not using WordPress.
But with WordPress, you don’t have to put your head in this hassle.
It would handle the backend of your website like pages, posts, and more on its own so you can focus on its writing and marketing portion.
What do you need to start a WordPress website?
WordPress is free and it doesn’t cost you anything for making your website on it.
However, there are other things you need to invest in to make your WordPress website.
Here are some important things that you need to start your WordPress website:
Domain Name and Hosting cost
Domain name and hosting are the bread and butter of starting a WordPress website.
And without that, you can’t start your WordPress website.
In layman’s language, the domain is the address of your website that your user has to visit.
And hosting is your home where all your website content is stored.
If you are just starting out and want cheap hosting then you can go for hostinger.
Hostinger is one of the A+ WordPress hosts out there and it has 29 million users around the world.
Every day it gets more than 15,000 signups which means 1 signup every 5 seconds.
I recommend the premium shared hosting plan because it comes with these features:
Here is a step-by-step tutorial on how to buy hosting from hostinger
Step 1 – Click here to go to the hostinger website.
Step 2 – Scroll down and select the premium plan.
Step 3 – Choose the 48 months plan to cut the cost. But if you can’t afford it then you can buy the 12 months plan at least.
However, if you don’t have that money then you must go for at least one year plan which costs you just 3,500 for the first year.
Step 4 – Make your hostinger account if you haven’t done that yet.
Step 5 – Select the preferred payment method and pay the cost of hosting.
In this way, you can buy the cheapest hosting from hostinger.
To install WordPress to your hostinger hosting you first have to click on hosting on the top navigation bar.
After that, you have to click on the domain you have to install WordPress on.
Next, scroll down and click on “auto-installer”.
Select WordPress, fill in all the details, and after that click on “install”.
After that click on this icon as shown in the image to access your WordPress dashboard.
Have more questions about hostinger hosting then read our hostinger review guide.
However, if you have a flexible budget and want more functionalities then you can go for these two hostings given below
You also get a free domain and SSL with these two hosting providers as well.
Theme and Designing costs
WordPress is known for its wide range of free and paid themes.
Both of them have a lot of functionalities.
If you are just starting out and don’t have enough money then free themes are a good starting point.
However, if you want to take full control of the theme customization then you have to invest in a premium theme.
I personally use and recommend the Kadence theme.
It is a great theme with a lot of customization features even in the free version.
However, if you have the budget then you should go for the super-affordable premium version
Here are the annual pricing plans for this theme.
You can see this video by me if you want to know how to customize this theme
Kadence theme is both SEO friendly and also super fast which helps you to rank higher on Google.
Want to know more about the Kadence theme? Read our Kadence theme customization guide.
However, if you don’t want to use the Kadence theme then here are two more themes that you can use:
Both of these themes are super SEO-friendly and lightweight too.
Cost of Plugins and tools
Plugins and tools play an important role in your website’s success. It helps you make your website fast, cloak affiliate links, etc.
Here are some plugins and tools that you can use:
1. Rank Math SEO
Rankmath SEO is an SEO plugin that is used to make your website SEO-friendly which helps you rank high on Google.
It is the SEO plugin that I personally use on my website.
It has both free and premium plans.
The free one is sufficient and gives you a lot of advanced SEO features.
However, if you have a flexible budget then you can also for the premium version as well. It will cost you around 69$ and In INR it will be around 4400 Rupees.
2. WP Rocket
WP Rocket is the best premium speed optimization plugin for WordPress.
It can help you load your website like a cheetah in just a matter of clicks.
As I have mentioned that this plugin is premium so you have to invest some of your money to buy this plugin. You can get it for around 49$ which is around 3600 Rupees.
However, if you don’t want to invest your money in this plugin then you can go for the LiteSpeed Cache plugin which is a Free alternative to the WP-Rocket plugin.
3. Pretty Links
The affiliate link by default looks kinda fishy which can negatively affect your affiliate sales. And it is very hard to remember the URL.
So, to fix this affiliate marketers use link-cloaking plugins. They help you simplify your Affiliate URL which is easy to remember and you can easily share it with others.
It also helps you organize your affiliate URLs in the Wordpress dashboard and you can easily use them in blog posts by searching the link.
You can also get analytics tracking like how many users click on your affiliate links.
And one of the best link-cloaking plugins in the market is pretty links.
4. ShortPixel Image Optimizer
Using big and bulky images on your blog can slow down your website.
So to fix that you can use the Shortpixel image optimizer plugin.
It gives you 100 free image credits per month which are enough if you are just starting. However if you signup through my link You will get 200 images per month and you can even increase this quota by referring to more people.
However, if you have a lot of existing images on your blog then you can go with this plan.
It gives you 7,000 images per month and along with that 3,500 images per month as well.
5. Kadence Blocks page builder (Recommended)
Kadence blocks is a Gutenberg page builder for WordPress.
If you are using Kadence or any WordPress theme you can use it to make your website look beautiful.
I know that there are many page builders out there like Elementor and Thrive architect.
However, these page builder loads a lot of scripts which can make your website slow.
But on the contrary, this is not the case with Kadence blocks because these are just Gutenberg blocks that won’t hamper your speed much.
6. Updraft Plus
Do you know that 30,000 websites are hacked every day globally?
So it is super important to protect your website by taking a backup of it.
There are many backup plugins available for WordPress but the best one is Updraft plus.
However, if you have a limited budget then you can go with the free version of this plugin.
But if you really want to take the full backup of your website effectively then you should definitely invest in the premium plugin.
7. Wordfence security
As I have previously said that there are 30,000 websites hacked every day.
So, to protect your website from getting hacked you have to use a security plugin.
But the biggest problem with security plugins is that they can make your website slow.
However, this is not the case with the Wordfence security plugin.
Wordfence security plugin is a freemium security plugin that is rated 4.7 stars on WordPress.
It can protect your website A to Z from any hacking or malware attack.
Read this list of malware removal plugins to know more about malware detection and security.
8. Akismet Anti Spam
We get a lot of spam comments every day on our websites.
And it is extremely tough to remove all of them manually.
Also, if we let these comments on our website intact then it can cause a rise in your website’s spam score.
It can hurt your website traffic and rankings.
One easy peasy solution to this problem is to install the Akismet Anti-spam plugin.
You just have to install it on your website and you are done with these spammy comments.
This plugin is for those of you who want to start your online e-commerce store.
It would help you add products to your website, cart, product rating, reviews, etc to your website.
This is a must-plugin if you want to start your online store like a champ.
You can start with its free version and as your website grow you can jump to the pro version.
10. Google Site Kit
It is an all-in-one plugin that can integrate all the Google services like Google search console, analytics, etc to your website in a matter of clicks.
You can easily see your website traffic, keywords that drive traffic, and much more straight in your WordPress dashboard.
11. Chrome extensions
If you are a blogger or internet marketer who is not using chrome extensions then my friend you are doing a big mistake.
There are many chrome extensions out there that can do the same work as the premium tools for free. So, it helps you cut the cost of your premium tools.
Here are my favorite chrome extensions for bloggers:
Read Also: 10 best useful chrome extensions for Bloggers.
How much does it cost to build a WordPress website in India?
After telling you all the necessary things that you need to start a WordPress blog.
Now let’s jump to know how much it costs to build a Wordpress website of different sizes in India.
- Low budget blog type website
- Medium budget blog-type website
- WordPress website for small business
- E-commerce website with WordPress
- A custom WordPress website
1. How much does it costs to start a blog on WordPress? (Low Budget)
You can easily create a fully functional WordPress blog for under 5000 rupees in India.
As I have told you that you need hosting and a domain for starting your WordPress website.
You can read this guide to know what is a blog and how it is different from a website.
You can choose beginner-friendly hosting from hostinger for starting your website.
It is the most affordable shared hosting for new bloggers.
You can buy its premium plan which gives you a free domain and SSL that saves you some bucks.
And it would cost you around 3500 INR for the first year.
After that, you can install WordPress on your hosting as I have discussed at the beginning of this article.
Next, you can choose the Kadence free version along with Kadence blocks to make your website.
Also, you can use the plugins and Chrome extensions that I told you about at the start.
Now let’s calculate the cost of making a WordPress blog on a limited budget
- Hosting – 3500 rupees
- Theme – Free
- Plugins – Free
The total cost of a WordPress website in India is 3500 rupees only.
2. How much does it cost to start a blog on WordPress? (Medium Budget)
Next is the medium-budget blogger who is much more flexible in making their WordPress website.
If you have a flexible budget then the first thing you should invest in is better hosting which you get in Bluehost.
I personally recommend its plus plan because it gives you the following features
- Unlimited websites help you run multiple blogs
- Unlimited SSD storage to make it fast
- Domain name for 1 year free
- SSL certificate which adds a layer of security to your blog.
- Free CDN (Content Delivery Network) which takes your website speed to the next level
- And many more.
Here is the pricing plan of all Bluehost hosting plans:
It would cost you 5860 rupees for its 1-year plan.
You can read this guide to know how to install WordPress on Bluehost hosting.
After buying the hosting if you have some money left then you can buy these premium tools that would help in your blogging journey
Website speed optimizer plugin – WP Rocket ($49 for a single website 1 year)
Cost of building a medium budget WordPress blog in India = 5860 rupees for hosting + 3,611 rupees for WP rocket + Grammarly Free + Convertkit = 9111 rupees.
Or You can use the free alternative of WProcket Like Litespeed cache to save some money.
3. What is the cost of building a WordPress website for small businesses?
Here I am guessing that you have started some small business and you need a website for it so it means that you can put some money into it as well.
First for hosting I would recommend you Bluehost Plus plan which I have just mentioned in the previous section.
However, if you want to get some extra features then GreenGeeks Pro Hosting is the right choice.
It gives you all these features with this plan:
The Bluehost plus plan would cost you 5860 rupees whereas if you go with GreenGeeks plus plan then it would cost you nearly 7,000 rupees.
The choice is yours but I would recommend you to go with the second one as it has more features and would be future-proof.
If you want to know more about GreenGeeks hosting then read our Greengeeks review
After buying the hosting you can also invest some of your bucks in premium tools as well.
Which I have mentioned in the previous section such as convertkit, mangools, Grammarly, and more.
I would highly recommend three of them which are:
- Grammarly premium – You are running a business and it would help you build your rapport with your customers with your writing skills.
- Convertkit – It would help you collect your customer’s email and you know the email list is your real money.
- WP Rocket – Helps you fasten up your website and rank higher on Google.
These tools are really necessary as you want to drive sales and business through your website.
So total cost in INR – 7,000 rupees + Convertkit free (upgrade if you need more subscribers) + 10,000 rupees for grammarly premium (1 year) + 3,611 rupees for WP Rocket (1 year) = 20,611 rupees.
4. What is the cost of building an E-commerce website in India?
Building an e-commerce website is a whole lot of different things than building a normal business or content website.
In an e-commerce website, you have thousands of product pages which can first increase your website speed to the next level and also cause some mixed content errors as well.
But in this blog post, we will just cover the essentials that you need to start an e-commerce website with WordPress in India.
First comes hosting which you need more features that can handle more traffic and have more resources.
To build an e-commerce website along with great hosting you need a lot of other WordPress plugins which I have mentioned at the start of this article.
Here are some essential plugins which you need for building an e-commerce website:
- OptinMonster – This plugin would help you build your email list and reduce cart abandonment to increase your sales.
- WooCommerce – This is the plugin that would make your normal WordPress website into your own eCommerce store
- Easy Digital Downloads – Want to see digital goods on your eCommerce website? If yes then this would help you easily do it.
- Cart Recovery for WordPress – It is a plugin that would increase your sales by reducing cart abandonment.
- Sucuri Firewall – If you want to make your eCommerce website secure then sucuri firewall will do that for you easily.
Along with these plugins, I would recommend you two more premium software
- WP Rocket – WP Rocket optimizes the speed of your eCommerce website automatically for you and makes it super fast
- Convertkit – Helps you collect emails from your customers and readers.
Total Cost – Hosting costs you 17,000 rupees per year + Optin monster (Basic plan) costs 8,114 rupees + WP Rocket costs 3,611 rupees + Convertkit free account = 28,725 rupees
5. How much should a custom WordPress website cost?
Other Important expenses to starting a website
Along with hosting, domain, plugins, and themes there are some more important expenses that you should have to pay.
Some of them are necessary as a good internet connection and laptop but others are not necessary if you are just starting out.
But these tools are just for making your website-building journey easy.
Here are all of them:
1. Internet Connection
It is the most important expense because if you want to make a website online then for that you need a good internet connection.
I am not saying to invest in super high-speed internet as a beginner.
Instead, you can start with a good 4G internet or a cost-effective Wifi if you want to be more flexible.
2. A laptop
The laptop is another important thing that you need to start your online journey.
Yes, some people say that you can make a website and maintain it from your smartphone.
But the reality is that you definitely need a laptop to manage these tasks with ease.
3. Keyword Research Tools
Keyword research is an integral part of your website-building journey.
If you want to rank your website then you need strong keyword research to do so.
And these tools help you do that easily:
Semrush is one of the leaders in the field of SEO tools.
Along with that, it is a really great tool for content marketers and PPC marketers as well.
Here are all the tools present in Semrush:
- Domain Analysis
- Keyword research tools
- Rank Tracking
- Competitive research tools
- Site Auditing
- Content marketing toolkit
- And more…
Here are the pricing plans of Semrush:
You can use Semrush for Free for 7 days from here.
KWfinder is a super cheap alternative to Semrush which provides similar features as Semrush but at a very cheaper price.
KWfinder is one of the five tools which come under Mangools SEO tools which are:
Here is the pricing plan for Mangools SEO tools.
Try Mangools free for 10 days by clicking on this link.
4. Email Marketing Tools
Email marketing is one of the most integral parts of any online business.
So you should definitely start building your email list right from the start.
Here are some cost-effective tools which would help you do that:
Mailchimp is a cost-effective email marketing software that you can use to send emails, make landing pages, run automation, and more.
You can easily manage up to 2000 email contacts with its free plan.
Here are some features of its free plan:
- Up to 2000 email subscribers
- 1 step automation and subject line helper
- Signup forms and Marketing CRM
- Landing pages, social posting, Facebook ads, and Instagram ads to promote your business everywhere
Convertkit is personally my favorite email marketing software.
It gives you a lot of features like:
- Free up to 1000 subscribers
- Attractive landing pages and popup forms that help you gain subscribers
- Killer automation to properly interact with your subscribers
- Email designer to design attractive emails
- Pop-ups that help you gain more subscribers.
Sign up for the free plan of Convertkit for up to 1000 subscribers.
5. Content writing optimization tools
Creating content for your website is a great way to make a mark online.
But to create awesome content you should use content-writing optimization tools
I personally use only one content optimization tool to make my writing flawless:
Grammarly is my go-to online editor which helps me make my content free from any errors.
If you are a beginner who has no money then you should go with its free plan.
But if you want to make your writing fully flawless and free from any plagiarism then you should go for its premium plan.
Here are some of its features:
- Word choice helps you remove any jargon from writing
- Helps you increase the readability of your content easily with its readability features.
- The content delivery feature helps you deliver your content perfectly to your audience
- Click here to know more features
Here are the pricing plans for Grammarly.
6. Content Marketing Costs
It may be possible that you are already running an offline and want to create a website so you can take it online.
So, if you are into business already then you might not have time to handle all the things by yourself.
For that, you would need someone who can manage content, marketing, ads, and more.
Here are some tasks that you can outsource
Search engine optimization (SEO)
SEO takes time but if you want quick traffic and audience then you would need PPC advertising for that.
It includes running your website ads on Google, Facebook, Twitter, and other platforms.
Social Media Promotion
Branding is super important if you want to grow your business at rocket speed.
But for that, you need to be active on different social media.
You can hire a social media manager who could manage all your social media promotion tasks for your business.
PPC is good but if you want regular traffic for your blog then you need SEO for sure.
And for SEO to work on your website you should have content.
You can write it yourself for your website but if you don’t have time then you could hire any blogger from Fiverr.
How to avoid overpaying and cut down the cost?
There are a lot of tools and software out there which could help you build your website and also create havoc in your mind that which you should invest in and which you shouldn’t.
Due to that, you might end up wasting a lot of your hard-earned money on unnecessary things which are not important to your website.
So, to avoid overpaying and cut down the cost I would recommend you to start with only important things like:
- Good Hosting
- Email Tools (Start with FREE)
- Chrome Extensions (Mostly Free)
- A Good cache plugin
- And a Google theme (Kadence theme)
And that’s enough to start your website
Eventually when your website starts growing then you can go for other tools and software that I have mentioned in this article.
Frequently Asked Questions
There is a lot of noise out there in the tools market which you can use to build and maintain your website online.
And if you fall into the trap of these tools then you can waste a lot of your money on building your website.
So if you are a beginner and have no idea about building a website then you can go with this guide.
It won’t waste your single hard-earned penny. Promise!
Now it’s your time to tell me which WordPress website you are planning to make?
Tell me your answers in the comments down below.
Also, if you have any queries or suggestions then feel free to ask in the comment box.