How Much Does It Cost to Build a WordPress Website in India

Building a WordPress website is costly especially if you don’t have any idea of building it.

To build a WordPress website, you need to invest in Domain name, hosting, good Premium themes, and plugins, and in addition to that if you don’t know how to set up WordPress then you have to pay a developer to build a website for you.

So, before launching a new site, you need a detailed analysis of the cost involved in it and what are the basics you need to know to save some money in the process.

So to solve this problem from start to end, I have come up with this article on How much does it cost to build a WordPress website in India?

So, let’s start with the basics and in the end, I will share a complete cost analysis or you can jump straight into that using the table of content below this.

Let’s dive right in.

What is a WordPress website?

WordPress is a very popular CMS (Content Management System) platform on which millions of people around the globe build their websites.

And website built using WordPress CMS known WordPress website.

It has been found that more than 1.1 million WordPress domains are registered every 6 months (source) which signifies how popular this CMS is within webmasters.

Why you should built a WordPress website?

There are many reasons why you should build a WordPress website in 2021.

The primary reason being is that it is super beginner-friendly and you don’t need any coding skills in it.

So, even if you have zero ideas of how websites are made you can still make a groundbreaking website with WordPress

Here are some more benefits of making a website with WordPress:

1. Easy speed optimization

You might know that it is super important to make your website fast.

As the core web vitals is now an official ranking factor and also influences other user experience metrics like:

  • Bounce rate
  • Page views
  • Time on site etc.

And if you are using WordPress to make your website then it is super easy to make it fast.

You can use plugins like WP rocket or swift performance lite which can make your website super fast in a matter of clicks.

2. SEO friendly website with no coding

This is another reason why marketers love WordPress to make their websites.

You can easily make SEO-friendly websites with WordPress without writing a single line of code.

This helps people who don’t have any coding skills to make their own beautiful website.

3. A wide range of beautiful themes

Creating a beautiful SEO-friendly theme with the help of coding takes time and energy.

However, if you don’t want to be in that hassle then you can use WordPress to make your website.

In the WordPress directory itself, there are 5000 themes present that have all the features like SEO friendliness, speed, navigation, and more.

You just have to add any of the WordPress themes on your website, do some customization, and you are done. Here I recommend You to Go with the Kadence theme.

4. Clean cut code

WordPress code is super clean which is why search engine ranks it higher on Google.

And that is the reason why so many bloggers use this CMS to make their website.

5. Add almost anything on WordPress

With WordPress, you can easily add almost anything to your website at any place.

You can add social sharing buttons, animation, hover boxes, and a lot more to your website easily.

For that, you just have to install some plugins to your website which will do that purpose for you.

Without a single line of code!

6. Scale your website as your business grow

Over time websites grow and it becomes difficult to handle a lot of blogs and pages in it if you are not using WordPress.

But with WordPress, you don’t have to put your head in this hassle.

It would handle the backend of your websites like pages, posts, and more on its own so you can focus on its writing and marketing portion.

What do you need to start a WordPress website?

WordPress is free and it doesn’t cost you anything for making your website on it.

However, there are other things you need to invest in to make your WordPress website.

Here are some important things that you need to start your WordPress website:

  • Domain Name and Hosting
  • Theme and designing
  • Plugins and other tools

Domain Name and Hosting cost

Domain name and hosting are the bread and butter of starting a WordPress website.

And without that, you can’t start your WordPress website.

In layman language, the domain is the address of your website which your user has to visit.

And hosting is your home where all your website content is stored.

If you are just starting out and want cheap hosting then you can go for hostinger.

hostinger hosting for website

Hostinger is one of the A+ WordPress hosting out there and it has 29 million users around the world.

Every day it gets more than 15,000 signups which means 1 signup every 5 seconds.

I recommend the premium shared hosting plan because it comes with these features:

  • Free .in domain to save you some bucks of domain
  • Free SSL to protect your website
  • Can handle 100 websites up to 25,000 visits per month
  • 100 GB SSD storage for super-fast speed
  • Litespeed server which is super fast than traditional shared hosting ones
  • Click here to know more features

Here is a step by step tutorial on how to buy hosting from hostinger

Step 1 – Click here to go to the hostinger website.

Step 2 – Scroll down and select the premium plan.

how to buy hosting from hostinger

Step 3 – Choose the 48 months plan to cut the cost. But if you can’t afford it then you can buy the 12 months plan at least.

hostinger shared hosting plan

However, if you don’t have that money then you must go for at least one year plan which costs you just 3,500 for the first year.

freebies along with hostinger hosting

Step 4 – Make your hostinger account if you haven’t done that yet.

make account on hostinger

Step 5 – Select the preferred payment method and pay the cost of hosting.

In this way, you can buy the cheapest hosting from hostinger.

To install WordPress to your hostinger hosting you first have to click on hosting on the top navigation bar.

After that, you have to click on the domain you have to install WordPress on.

Next, scroll down and click on “auto-installer”.

auto installer button hostinger 1

Select WordPress, fill in all the details, and after that click on “install”.

WordPress install on Hostinger

After that click on this icon as shown in the image to access your WordPress dashboard.

Have more questions about hostinger hosting then read our hostinger review guide.

However, if you have a flexible budget and want more functionalities then you can go for these two hostings given below

You also get a free domain and SSL with these two hosting providers as well.

Theme and Designing costs

WordPress is known for its wide range of free and paid themes.

Both of them have a lot of functionalities.

If you are just starting out and don’t have enough money then free themes are a good starting point.

However, if you want to take full control of the theme customization then you have to invest in a premium theme.

I personally use and recommend the Kadence theme.

kadence theme wordpress cms

It is a great theme with a lot of customization features even in the free version.

However, if you have the budget then you should go for the super affordable premium version

Here are the annual pricing plans for this theme.

kadence theme pricing plans

You can see this video by me if you want to know how to customize this theme

Kadence theme is both SEO friendly and also super fast which helps you to rank higher on Google.

Want to know more about the Kadence theme? Read our Kadence theme customization guide.

However, if you don’t want to use the Kadence theme then here are two more themes that you can use:

Both of these themes are super SEO-friendly and lightweight too.

Cost of Plugins and tools

Plugins and tools play an important role in your website’s success. It helps you make your website fast, cloak affiliate links, etc.

YouTube video

Here are some plugins and tools that you can use:

1. Rank Math SEO

rankmath wordpress plugin

Rankmath SEO is an SEO plugin that is used to make your website SEO friendly which helps you rank high on Google.

It is the SEO plugin that I personally use on my website.

It has both free and premium plans.

The free one is sufficient and gives you a lot of advanced SEO features.

However, if you have a flexible budget then you can also for premium version as well. It will cost you around 69$ and In INR it will be around 4400 Rupees.

2. WP Rocket

wp rocket

WP Rocket is the best premium speed optimization plugin for WordPress.

It can help you load your website like a cheetah in just a matter of clicks.

As I have mentioned that this plugin is premium so you have to invest some of your money to buy this plugin. You can get it for around 49$ which is around 3600 in Rupees.

However, if you don’t want to invest your money in this plugin then you can go for the LiteSpeed Cache plugin which is a Free alternative to the WP-Rocket plugin.

3. Pretty Links

Pretty Links

The affiliate link on default looks kinda fishy which can negatively affect your affiliate sales. And it is very hard to remember the URL.

So, to fix this affiliate marketers use link cloaking plugins. They help you simplify your Affiliate URL which is easy to remember and you can easily share it with others.

It also helps you organize your affiliate URLs in the WordPress dashboard and you can easily use them in blog posts by searching the link.

You can also get analytics tracking like how many users click on your affiliate links.

And one of the best link cloaking plugins in the market is pretty links.

4. ShortPixel Image Optimizer

shortpixel image optimization

Using big and bulky images on your blog can slow down your website.

So to fix that you can use the Shortpixel image optimizer plugin.

It gives you 100 free image credits per month which are enough if you are just starting. However if you signup through my link You will get 200 images per month and you can even increase this quota by referring to more people.

However, if you have a lot of existing images on your blog then you can go with this plan.

shortpixel image optimizer plugin

It gives you 7,000 images per month and along with that 3,500 images per month as well.

5. Kadence Blocks page builder (Recommended)

kadence blocks wordpress plugin

Kadence blocks is a Gutenberg page builder for WordPress.

If you are using Kadence or any WordPress theme you can use it to make your website look beautiful.

I know that there are many page builders out there like Elementor and Thrive architect.

However, these page builder loads a lot of scripts which can make your website slow.

But on the contrary, this is not the case with Kadence blocks because these are just Gutenberg blocks that won’t hamper your speed much.

6. Updraft Plus

updraft plus wordpress plugin

Do you know that 30,000 websites are hacked every day globally?

So it is super important to protect your website by taking a backup of it.

There are many backup plugins available for WordPress but the best one is Updraft plus.

However, if you have a limited budget then you can go with the free version of this plugin.

But if you really want to take the full backup of your website effectively then you should definitely invest in the premium plugin.

7. Wordfence security

wordfence security plugin

As I have previously said that there are 30,000 websites hacked every day.

So, to protect your website from getting hacked you have to use a security plugin.

But the biggest problem with security plugins is that they can make your website slow.

However, this is not the case with the Wordfence security plugin.

Wordfence security plugin is a freemium security plugin that is rated 4.7 stars on WordPress.

It can protect your website A to Z from any hacking or malware attack.

Read this list of malware removal plugins to know more about malware detection and security.

8. Akismet Anti Spam

akismet anti spam plugin

We get a lot of spam comments every day on our websites.

And it is extremely tough to remove all of them manually.

Also, if we let these comments on our website intact then it can cause a rise in your website’s spam score.

It can hurt your website traffic and rankings.

One easy peasy solution to this problem is to install the Akismet Anti-spam plugin.

You just have to install it on your website and you are done with these spammy comments.

9. WooCommerce

woocommerce plugin

This plugin is for those of you who want to start your online e-commerce store.

It would help you add products to your website, cart, product rating, and reviews, etc to your website.

This is a must plugin if you want to start your online store like a champ.

You can start with its free version and as your website grow you can jump to the pro version.

10. Google Site Kit

google site kit plugin

It is an all-in-one plugin that can integrate all the Google services like Google search console, analytics, etc to your website in a matter of clicks.

You can easily see your website traffic, keywords that drive traffic, and much more straight in your WordPress dashboard.

11. Chrome extensions

If you are a blogger or internet marketer who is not using chrome extensions then my friend you are doing a big mistake.

There are many chrome extensions out there that can do the same work as the premium tools for free. So, it helps you cut the cost of your premium tools.

Here are my favorite chrome extensions for bloggers:

  • Mozbar – This extension help you find the DA and PA of your website ranking on Google
  • Whatsmyserp – This is a chrome extension for keyword research. It helps you find a lot of keywords for your blog for Free
  • Awesome screenshot – It is a screenshot tool in which you can edit your screenshots and add it to your website
  • Grammarly – It is a popular grammatical correction tool that you can use to easily remove your grammatical mistakes
  • Email hunter – With this chrome extension you can find the email of any website on the web.
  • Stay Focused – It is a productivity app in which you can set how much time you are going to spend on a website.
  • Evernote web clipper – With this extension, you can easily save any piece of text from the internet to your Evernote notebook while browsing the website. 

Read Also: 10 best useful chrome extensions for Bloggers.

How much does it cost to build a WordPress website in India?

After telling you all the necessary things that you need to start a WordPress blog.

Now let’s jump to know how much it costs to build a WordPress website of different sizes in India.

  • Low budget blog type website
  • Medium budget blog type website
  • WordPress website for small business
  • E-commerce website with WordPress
  • A custom WordPress website

1. How much does it costs to start a blog on WordPress? (Low Budget)

You can easily create a fully functional WordPress blog for under 5000 rupees in India.

As I have told you that you need hosting and domain for starting your WordPress website.

You can read this guide to know what is a blog and how it is different from a website.

You can choose beginner-friendly hosting from hostinger for starting your website.

It is the most affordable shared hosting for new bloggers.

You can buy its premium plan which gives you a free domain and SSL that saves you some bucks.

hostinger premium hosting plan

And it would cost you around 3500 INR for the first year.

After that, you can install WordPress on your hosting as I have discussed at the beginning of this article.

Next, you can choose the Kadence free version along with Kadence blocks to make your website.

Also, you can use the plugins and Chrome extensions that I have told you about at the starting.

Now let’s calculate the cost of making a WordPress blog on a limited budget

  • Hosting – 3500 rupees
  • Theme – Free
  • Plugins – Free

The total cost of a WordPress website in India is 3500 rupees only.

2. How much does it cost to start a blog on WordPress? (Medium Budget)

Next is the medium-budget blogger who is much more flexible in making their WordPress website.

If you have a flexible budget then the first thing you should invest in is better hosting which you get in Bluehost.

I personally recommend its plus plan because it gives you the following features

  • Unlimited websites helps you run multiple blogs
  • Unlimited SSD storage to make it fast
  • Domain name for 1 year free
  • SSL certificate which adds a layer of security on your blog.
  • Free CDN (Content Delievery Network) which takes you website speed to next level
  • And many more.

Here is the pricing plan of all Bluehost hosting plans:

bluehost wordpress hosting

It would cost you 5860 rupees for its 1-year plan.

You can read this guide to know how to install WordPress on Bluehost hosting.

After buying the hosting if you have some money left then you can buy these premium tools that would help in your blogging journey

Website speed optimizer plugin – WP Rocket ($49 for single website 1 year)

  • Mangools SEO Tool – Most affordable SEO tool (Starts from $29.90 per month in annual plans)
  • Convertkit – You can use this Email marketing tool for Free up to 1000 subscribers
  • Grammarly – You can use the free version but if you want more content optimization features then you can go for the premium version as well. (Starts from $12 per month in annual plan)

Cost of building a medium budget WordPress blog in India = 5860 rupees for hosting + 3,611 rupees for WP rocket + Grammarly Free + Convertkit = 9111 rupees.

Or You can use the free alternative of WProcket Like Litespeed cache to save some money.

3. What is the cost of building a WordPress website for small businesses?

Here I am guessing that you have started some small business and you need a website for it so it means that you can put some money on it as well.

First for hosting I would recommend you Bluehost Plus plan which I have just mentioned in the previous section.

However, if you want to get some extra features then GreenGeeks Pro Hosting is the right choice.

greengeeks web hosting

It gives you all these features with this plan:

  • Unlimited websites which are future proof
  • Unmetered webspace and improved performance to handle the extra traffic
  • Free SSL and domain for 1 year which saves you some $$$.
  • Free CDN and caching so you won’t have to worry about your site speed
  • Managed WordPress so you have to only focus on work.
  • See all its features here.

The Bluehost plus plan would cost you 5860 rupees whereas if you go with GreenGeeks plus plan then it would cost you nearly 7,000 rupees.

The choice is yours but I would recommend you to go with the second one as it has more features and would be future proof.

If you want to know more about GreenGeeks hosting then read our Greengeeks review

After buying the hosting you can also invest some of your bucks in premium tools as well.

Which I have mentioned in the previous section such as convertkit, mangools, Grammarly, and more.

I would highly recommend three of them which are:

  • Grammarly premium – You are running a business and it would help you build your rapport against your customers with your writing skills.
  • Convertkit – It would help you collect your customers email and you know email list is your real money.
  • WP Rocket – Helps you fasten up your website and rank higher on Google.

These tools are really necessary as you want to drive sales and business through your website.

So total cost in INR – 7,000 rupees + Convertkit free (upgrade if you need more subscribers) + 10,000 rupees for grammarly premium (1 year) + 3,611 rupees for WP Rocket (1 year) = 20,611 rupees.    

4. What is the cost of building a E-commerce website in India?

Building an e-commerce website is a whole lot of different things than building a normal business or content website.

In an e-commerce website, you have thousands of product pages which can first increase your website speed to the next level and also cause some mixed content errors as well.

But in this blog post, we will just cover the essentials that you need to start an e-commerce website with WordPress in India.

First comes hosting which you need with more features that can handle more traffic and have more resources.

bluehost pro plan hosting edited

I would recommend you to go with the Bluehost pro plan because it gives you these features:

  • Unlimited SSD storage and optimized CPU resources to bear high traffic on your website.
  • A lot of freebies like CDN, SSL, and domain name come with this plan.
  • Free automated backup and dedicated IP 
  • And all the other features of the Bluehost Plus plan.

To build an e-commerce website along with great hosting you need a lot of other WordPress plugins than which I have mentioned at the starting of this article.

Here are some essential plugins which you need for building an e-commerce website:

  • OptinMonster – This plugin would help you build your email list and reduce cart abandonment for increase your sales.
  • WooCommerce – This is the plugin which would make your normal WordPress website into your own ecommerce store
  • Easy Digital Downloads – Want to see digital goods on your ecommerce website? If yes then this would help you easily do it.
  • Cart Recovery for WordPress – It is a plugin which would increase your sales by reducing the cart abandonment.
  • Sucuri Firewall – If you want to make your ecommerce website secure then sucuri firewall will do that for you easily.

Along with these plugins, I would recommend you two more premium software

  • WP Rocket – WP Rocket optimizes the speed of your ecommerce website automatically for you and make it super fast
  • Convertkit – Helps you collect emails of your customers and readers.

Total Cost – Hosting costs you 17,000 rupees per year + Optin monster (Basic plan) costs 8,114 rupees + WP Rocket costs 3,611 rupees + Convertkit free account = 28,725 rupees

5. How much should a custom WordPress website cost?

Other Important expenses to start a website

Along with hosting, domain, plugins, and themes there are some more important expenses that you should have to pay.

Some of them are necessary as a good internet connection and laptop but others are not necessary if you are just starting out.

But these tools are just for making your website-building journey easy.

Here are all of them:

1. Internet Connection

It is the most important expense because if you want to make a website online then for that you need a good internet connection.

I am not saying to invest in super high-speed internet as a beginner.

Instead, you can start with a good 4G internet or a cost-effective Wifi if you want to be more flexible.

2. A laptop

The laptop is another important thing that you need to start your online journey.

Yes, some people say that you can make a website and maintain it from your smartphone.

But the reality is that you definitely need a laptop to manage these tasks with ease.

3. Keyword Research Tools

Keyword research is an integral part of your website-building journey.

If you want to rank your website then you need strong keyword research to do so.

And these tools help you do that easily:

Semrush

semrush keyword research tool

Semrush is one of the leaders in the field of SEO tools.

Along with that, it is a really great tool for content marketers and PPC marketers as well.

Here are all the tools present in Semrush:

  • Domain Analysis
  • Keyword research tools
  • Rank Tracking
  • Competitive research tools
  • Site Auditing
  • Content marketing toolkit
  • And more… 

Here are the pricing plans of Semrush:

semrush pricing

You can use Semrush for Free for 7 days from here.

KWfinder

kwfinder keyword research tool

KWfinder is a super cheap alternative to Semrush which provides similar features as Semrush but at a very cheaper price.

KWfinder is one of the five tools which comes under Mangools SEO tools which are:

  • KWFinder
  • SERPChecker
  • SERPWatcher
  • LinkMiner
  • SiteProfiler

Here is the pricing plan of Mangools SEO tools.

mangools pricing plans

Try Mangools free for 10 days by clicking on this link.

4. Email Marketing Tools

Email marketing is one of the most integral parts of any online business.

So you should definitely start building your email list right from the start.

Here are some cost-effective tools which would help you do that:

Mailchimp

mailchimp email marketing

Mailchimp is a cost-effective email marketing software that you can use to send emails, make landing pages, run automation, and more.

You can easily manage up to 2000 email contacts with its free plan.

Here are some features of its free plan:

  • Upto 2000 email subscribers
  • 1 step automation and subject line helper
  • Signup forms and Marketing CRM
  • Landing pages, social posting, Facebook ads, Instagram ads to promote your business everywhere

Convertkit

convertkit email marketing software

Convertkit is personally my favorite email marketing software.

It gives you a lot of features like:

  • Free upto 1000 subscribers
  • Attractive landing pages and popup forms which helps you gain subscribers
  • Killer automation to properly interact with your subscribers
  • Email designer to design attractive emails
  • Pop ups which help you gain more subscribers.

Sign up for the free plan of Convertkit for up to 1000 subscribers.

5. Content writing optimization tools

Creating content for your website is a great way to make a mark online.

But to create awesome content you should use content writing optimization tools

I personally use only one content optimization tool to make my writing flawless: 

Grammarly

grammarly tool for writing

Grammarly is my go-to online editor which helps me make my content free from any errors.

If you are a beginner who has no money then you should go with its free plan.

But if you want to make your writing fully flawless and free from any plagiarism then you should go for its premium plan.

Here are some of its features:

  • Word choice helps you remove any jargon from writing
  • Helps you increase readability of your content easily with its readabililty features.
  • Content delivery feature helps you deliver your content perfectly to your audience
  • Click here to know more features

Here are the pricing plans of Grammarly.

grammarly pricing plans

6. Content Marketing Costs

It may be possible that you are already running an offline and want to create a website so you can take it online.

So, if you are into business already then you might not have time to handle all the things by yourself.

For that, you would need someone who can manage content, marketing, ads, and more.

Here are some tasks that you can outsource

Search engine optimization (SEO)

If you want to rank higher on Google then you need SEO for that. You can easily find an SEO expert with the help of Fiverr. In fact, you can hire me on Fiverr for your Onpage optimization.

PPC Advertising

SEO takes time but if you want quick traffic and audience then you would need PPC advertising for that.

It includes running your website ads on Google, Facebook, Twitter, and other platforms.

Social Media promotion

Branding is super important if you want to grow your business at a rocket speed.

But for that, you need to be active on different social media.

You can hire a social media manager who could manage all your social media promotion tasks for your business.

Content writing

PPC is good but if you want regular traffic for your blog then you need SEO for sure.

And for SEO to work on your website you should have content.

You can write it yourself for your website but if you don’t have time then you could hire any blogger from Fiverr.

How to avoid overpaying and cut down the cost?

There are a lot of tools and software out there which could help you build your website and also create havoc in your mind that which you should invest in and which you shouldn’t.

Due to that, you might end up wasting a lot of your hard-earned money on unnecessary things which are not important for your website.

So, to avoid overpaying and cut down the cost I would recommend you to start with only important things like:

  • Good Hosting
  • Email Tools (Start with FREE)
  • Chrome Extensions (Mostly Free)
  • A Good cache plugin
  • And a Google theme (Kadence theme)

And that’s enough to start your website

Eventually when your website starts growing then you can go for other tools and software that I have mentioned in this article.

Frequently Asked Questions

If you are a beginner with no experience in website building then it can take around 3 to 4 days for making a WordPress website.

But if you have experience then you can do all the work in a day or two. 

Actually, it is the best platform to make your website without writing a single piece of code.

So if you are someone who doesn’t know anything about coding then you should definitely go with WordPress.

You can find very affordable content writers in India who can charge around INR 250-500 per 1000 words.

It depends on what type of WordPress site that you want to build. If it is a blog then you can expect around INR 7000 and for E-commerce, it is around 10k-15K.

The average total cost of building a WordPress site through a freelancer in India is around 5K for a Blog and 7K for an e-commerce site.

That’s it

There is a lot of noise out there in the tools market which you can use to build and maintain your website online.

And if you fall into the trap of these tools then you can waste a lot of your money in building your website.

So if you are a beginner and have no idea of building a website then you can go with this guide.

It won’t waste your single hard-earned penny. Promise!

Or You can contact Me to build your site from scratch at very affordable rates.

Now it’s your time to tell me which WordPress website you are planning to make?

Tell me your answers in the comments down below.

Also, if you have any queries or suggestions then feel free to ask in the comment box.

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